About
While designing slideshows for Apple, Bill was instrumental in the press launch of the original Macintosh. Later he worked in Paris as art director for Sogitec, an early pioneer in Europe’s CGI commercial landscape. While there, Bill worked at Europe’s first HDTV facility, directed in Stockholm, Milan and Munich, for a range of clients, including French & Italian TV, Air France, BMW, SAAB and Volvo. Then there were the Oprah Winfrey and 40th Anniversary Today Show opens, music videos, IBM case studies, casino commercials and... After more than 30 years as a director, cinematographer, designer and editor, Bill’s work spans commercials; broadcast promos+show opens, music videos, corporate marketing and case study videos. He is a visual storyteller combining a 360º technical perspective with a passion and commitment to stories and the creative product.
As Bob McKee said, “Stories are the currency of human contact.” Have a story to tell? Make contact; Bill’s your guy.